Prime Student extends all of Amazon’s membership benefits to students and apprentices at half price.
During the transition from on-campus to digital marketing and the expansion to seven European markets over multiple years now, MBRS has created a vibrant and playful visual language for Prime Student on social media and has been taking care of the paid social and campaign production.
Services
Social CI
Creative Concept
Production
Shooting
Post-Production
3D Design
Motion Design
Social Ads
Content
Partners
Client: Prime Student Europe
Agency: Moonbase
Award: Global Agency Awards, Silver for Best Social Media Campaign
Managing the always-on communication and seasonal campaigns means delivering hundreds of ads across different channels and markets. Alongside the international team, we collaborate closely with local markets to stay aligned and maintain a high output.
Understanding the importance of video content, we created a motion language for Prime Student, staying true to the signature style across Instagram, TikTok, Facebook and Pinterest.
Collaborating with Moonbase on major campaigns year-round allows us to develop more comprehensive brandings for each campaign and establish a distinctive and recognizable style for highlight moments.
The #ReadyForIt campaign gave students a boost to return to university post-COVID by organizing a giveaway. Together with Moonbase, Trés Bien, and Px8, we managed the campaign production and were honored with the Silver Award for Best Social Media Campaign by the Global Agency Awards in 2022.
